• Traditions

Trends in Coloured Diamonds

Updated: Nov 16, 2019

Buying a diamond can be confusing enough, adding another parameter – fancy colour – can be just a little too much confusion for some. And yet, with awareness of coloured diamonds going up in recent times, a uniquely coloured diamond is exactly what many creative and original personalities are looking to buy. While yellows and pinks continue to be favourites, black and champagne coloured (golden) diamonds are gaining in popularity.

Traditions by Pooja Backliwal specialises in providing different-coloured diamonds at the best possible rates. The Backliwal family has been in the business of jewellery for over 150 years. Their long-standing relationships with diamond manufacturers puts them in the perfect position to find rare and exclusive pieces, and to get the best deals possible for clients. There’s no better place to up your “diamond IQ” and find the unique piece that you’re looking for!

Call 8800724443 now to book your appointment.

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The ‘Traditions’ jewelry brand has behind it a remarkable history which goes back as far as the late 19th century. The Backliwal family has its roots in Gwalior, Madhya Pradesh... 


Our jewelry is available for viewing by appointment only.


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Traditions by Pooja Backliwal @ 206 BMC House, N1 Connaught Place, Middle Circle, New Delhi 110001, India. T: +91 11 2331 2221 / 2331 2223

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